1. Parties and purpose
| Processor | LEADWAY CRM SOFTWARE BY LEVA, a company incorporated under the laws of the United Mexican States, domiciled in Monterrey, Nuevo León, Mexico. Operator of the Ryvo platform (ryvo.so). |
| Controller | The Customer: the individual or legal entity that holds the Ryvo account, configures voice agents, connects phone numbers and decides whom to call, when and why. |
The purpose of this Agreement is to set each party's role regarding the personal data of End Users processed through the Services, what the Customer warrants before calling, what Ryvo does as Processor, and who answers to third parties and authorities.